Tag Archive: Facebook

The secret of digital marketing success

TOP SECRET

When Phyllis Neill and I became biz partners, we were excited about our new social media business and put Social Media Outsourcing in our name. But as we started adding clients, we determined we weren’t really in the social media business, we were in the “content creation” business and we changed our name to Buzz12…

Engaging content: the gift that keeps on giving

PAPARAZZI

How does a prospect learn about you or your business?  They Google your name or your company name or they Google the type of product or service they are seeking. Very rarely does anyone do business with a company or individual without looking them up on the Internet. (Research indicates that 90% of all purchase…

Someone, please save me from technology!

Donald Duck with head in alligator

There are many times I say to myself, “I don’t think I can function without my smart phone, computer, or u-Verse.”  At the same time I fear this technology will be the death of me.

Why BtoB companies need social media

graph going up

Many old generation CEO’s of business to business companies think of social media as an unending stream of useless drabble where people who have nothing better to do post what they had for lunch. Or even if the CEO’s are more sophisticated, they think social media is only for companies doing business with consumers.

E-mail marketing good or bad?

Thumbs up & thumbs down

I’m often asked, “Are electronic newsletters good or bad?” I reply, “It depends…good e-mail letters are good and a bad e-mail letters are bad.”  Pretty profound, huh?

Is it crazy to always be on on line?

MAN ON CELL PHONE

I posted this question on Facebook recently, “I’m pretty much always “on line.” I’m working on a blog to discuss whether that’s a good idea or not. Anyone have any thoughts?

Okay, I’m a nut

TWO HAPPY NUTS

I wrote a blog a few weeks back about Facebook Birthdays.  I wrote that some folks hide their birthdays on Facebook.  I emphasized and agreed that a Facebook greeting isn’t as meaningful as a personal call or sending a card.